CJ 4DPLEX, the world’s leading producer of premium film formats and cinema technologies, announced that 20th Century Studios, Lightstorm Entertainment and James Cameron’s “Avatar: The Way of Water” has broken domestic opening weekend box office records for both of CJ 4DPLEX’s premium formats 4DX and ScreenX.
“Avatar: The Way of Water” box office highlights across the CJ 4DPLEX network include:
- 4DX’s highest domestic opening weekend ever with $1.87 million on 59 screens
- ScreenX’s highest domestic opening weekend in 2022 with $1.17 million on 84 screens (and the second-best opening weekend ever)
In “Avatar: The Way of Water” audiences experience the lush lands of Pandora in ScreenX’s visually immersive panoramic format with 58 minutes of exclusive story enhancing imagery on over 350 screens worldwide. 4DX’s multi-sensory technology submerges audiences into the action of the film by utilizing over 21 unique motion and environmental effects and is available on over 780 4DX screens worldwide.
“‘Avatar: The Way of Water’ showcases premium formats in a way no other film has done prior, said Don Savant, CEO & President, CJ 4DPLEX America. “James Cameron, 20th Century Studios and Lightstorm Entertainment have created a magical world that is heightened with premium cinematic experiences like 4DX and ScreenX.”
“Avatar: The Way of Water” continues to play globally across 4DX and ScreenX theaters.
“Avatar: The Way of Water” Synopsis :
Set more than a decade after the events of the first film, “Avatar: The Way of Water” begins to tell the story of the Sully family (Jake, Neytiri and their kids), the trouble that follows them, the lengths they go to keep each other safe, the battles they fight to stay alive and the tragedies they endure.
Directed by James Cameron, “Avatar: The Way of Water” stars Sam Worthington, Zoe Saldaña, Sigourney Weaver, Stephen Lang, Cliff Curtis, Joel David Moore, CCH Pounder, Edie Falco, Jemaine Clement, Giovanni Ribisi and Kate Winslet. Screenplay by James Cameron & Rick Jaffa & Amanda Silver. Story by James Cameron & Rick Jaffa & Amanda Silver & Josh Friedman & Shane Salerno. The film’s producers are James Cameron and Jon Landau, with David Valdes and Richard Baneham serving as executive producers. “Avatar: The Way of Water” is now playing in theaters.