Holiday mealtime is more enjoyable with bibigo
It’s officially Thanksgiving season, a festive time of year when friends and family gather to share hearty meals. More recently, a new trend has emerged among younger generations, known as “Friendsgiving” – a Thanksgiving celebration typically among groups of friends.
This Friendsgiving, bibigo is presenting a new crowd-pleasing dish that can bring loved ones together to celebrate this new tradition — “mandu.” From its delectable meaty texture to its quick prep time and name recognition among younger generations, bibigo mandu is the perfect addition to any Friendsgiving celebration.
Mandu: The Perfect Dish for Friendsgiving
As the Friendsgiving dinner table becomes as diverse as those who celebrate it, mealtime spreads no longer consist only of typical Thanksgiving staples. Instead, many are choosing to bring a wider range of recipes, with easily shareable finger foods and dishes with short prep times from a variety of countries garnering popularity among younger generations.
Mandu, or Korean-style dumplings, can be the perfect addition to this year’s Friendsgiving gathering, as it comes in a variety of flavor options that any guest is bound to love — whether they’re craving something savory or spicy. Crafted with a diverse array of ingredients ranging from meats to vegetables, mandu can be enjoyed as-is or incorporated into other dishes for a contemporary take on the bite-sized snack.
With its distinctly delicious yet balanced flavors, bibigo mandu is suitable for both Friendsgiving celebrations and other group gatherings. Boasting delicate wrappers, mouthwatering fillings and nutritionally-dense ingredients, bibigo mandu has become one of America’s most iconic mandu brands. Ideal and convenient for any occasion, bibigo mandu was named the “Best Frozen Meal” by People Magazine for its outstanding taste and quick cooking time.
Korean Flavors for the Globe: bibigo’s Rising Popularity
Driven by its mission to bring individuals together through delicious meals, bibigo seeks to make every moment of one’s life special.
Through its products, bibigo has sought to bring the diverse flavors of Korea to nations around the world. With flavors that are both authentic yet satisfying for the palates of consumers, bibigo mandu has helped launch the Korean-style dumpling into the global spotlight, with total sales topping 1 trillion KRW (approximately 755 million USD) in December 2020. As of the first quarter of 2023, bibigo mandu now boasts a market share of 48% in the US market alone.
In Australia, bibigo mandu has amassed a cult-like following among Australian foodies, with the announcement of it hitting supermarket shelves in the nation garnering massive attention. Praise for bibigo even extends to industry professionals, with celebrity chef Dan Hong stating how bibigo mandu has made its way into his daily diet.
Across the ocean, love for bibigo has made its way to Japan as well. CJ CheilJedang ran a K-Street Food Pop-up Store in Shibuya, Tokyo during May and June, with visitors raving about the brand’s tasty products.
Additionally, bibigo has gained greater visibility particularly among American consumers thanks to its partnership with the LA Lakers along with CJ CheilJedang’s sponsorship of the CJ Cup, with the brand appealing to sports fans and Korean food lovers alike.
