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OLIVE YOUNG Debuts in the U.S. with First Store in Pasadena
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How KCON Builds Everyday K-Wave: From Content to Lifestyle
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How CJ Turns Cheers Into Business Momentum at THE CJ CUP Byron Nelson
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From Dallas’s Red-Pants Tradition to K-Lifestyle at THE CJ CUP Byron Nelson
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OLIVE YOUNG FESTA World Tour in Japan
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A New Evolution in Plant-based Seasoning Has Arrived CJ CheilJedang has launched Vegan DASIDA, a beef-flavored, soybean-based seasoning that delivers a delicious, meaty taste using completely vegan ingredients. Vegan DASIDA uses CJ CheilJedang’s innovative plant-based technologies to capture the deep, rich flavor of the original beef-based seasoning – DASIDA. By applying an innovative heat treatment process to soybeans, the company has unlocked the original DASIDA experience without using any animal products. CJ CheilJedang is confident that vegan alternatives can be just as delicious as the original, and it aims to promote Vegan DASIDA as a prime example. Vegan DASIDA is an ideal fit for a whole range of recipes, from Korean staples like soups and stir-fries to Western dishes such as pasta and ratatouille. It has obtained the V-Label, a European vegan certification, and also has been certified as vegan by the Korea Agency of Vegan Certification and Services. CJ CheilJedang plans to usher in the next era of condiment evolution, one that will explore innovative approaches while staying consistent with the timeless flavors its customers love. Vegan DASIDA promises to be an exciting new chapter in the company’s 47-year legacy of seasoning excellence.
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